Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
DDBDD2
RGB
221, 189, 210
HSL
321, 32%, 80%
HSB
321, 14%, 87%
CMYK
0, 14, 5, 13
LAB
80, 14, -6
LCH
80, 16, 337
OKLCH
0.83, 0.05, 339
XYZ
60, 56, 69
LUV
80, 17, -12
HWB
321, 74%, 13%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.