Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
DDCDE9
RGB
221, 205, 233
HSL
274, 39%, 86%
HSB
274, 12%, 91%
CMYK
5, 12, 0, 9
LAB
84, 10, -12
LCH
84, 15, 309
OKLCH
0.87, 0.04, 311
XYZ
66, 65, 86
LUV
84, 7, -20
HWB
274, 80%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.