Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDD0B7
RGB
221, 208, 183
HSL
39, 36%, 79%
HSB
39, 17%, 87%
CMYK
0, 6, 17, 13
LAB
84, 2, 14
LCH
84, 14, 83
OKLCH
0.86, 0.04, 84
XYZ
61, 64, 54
LUV
84, 9, 20
HWB
39, 72%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.