Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDDACC
RGB
221, 218, 204
HSL
49, 20%, 83%
HSB
49, 8%, 87%
CMYK
0, 1, 8, 13
LAB
87, -1, 7
LCH
87, 7, 96
OKLCH
0.89, 0.02, 97
XYZ
66, 70, 67
LUV
87, 3, 11
HWB
49, 80%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Light Gray
#D3D3D3
Gainsboro
#DCDCDC
Linen
#FAF0E6
Silver
#C0C0C0
Floral White
#FFFAF0
Ivory
#FFFFF0
Beige
#F5F5DC
Browse every named white on shades of white, or all families on colors.