Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDE4E7
RGB
221, 228, 231
HSL
198, 17%, 89%
HSB
198, 4%, 91%
CMYK
4, 1, 0, 9
LAB
90, -2, -2
LCH
90, 3, 229
OKLCH
0.91, 0.01, 225
XYZ
72, 77, 87
LUV
90, -4, -3
HWB
198, 87%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.