Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDFCEC
RGB
221, 252, 236
HSL
149, 84%, 93%
HSB
149, 12%, 99%
CMYK
12, 0, 6, 1
LAB
96, -13, 4
LCH
96, 13, 162
OKLCH
0.96, 0.04, 163
XYZ
80, 91, 93
LUV
96, -16, 9
HWB
149, 87%, 1%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.