Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DEC6D6
RGB
222, 198, 214
HSL
320, 27%, 82%
HSB
320, 11%, 87%
CMYK
0, 11, 4, 13
LAB
82, 11, -5
LCH
82, 12, 336
OKLCH
0.85, 0.03, 338
XYZ
62, 61, 72
LUV
82, 13, -9
HWB
320, 78%, 13%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.