Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DECCD9
RGB
222, 204, 217
HSL
317, 21%, 84%
HSB
317, 8%, 87%
CMYK
0, 8, 2, 13
LAB
84, 8, -4
LCH
84, 9, 333
OKLCH
0.86, 0.03, 336
XYZ
64, 64, 75
LUV
84, 10, -8
HWB
317, 80%, 13%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.