Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DED9CB
RGB
222, 217, 203
HSL
44, 22%, 83%
HSB
44, 9%, 87%
CMYK
0, 2, 9, 13
LAB
87, 0, 8
LCH
87, 8, 90
OKLCH
0.89, 0.02, 91
XYZ
66, 69, 66
LUV
87, 4, 11
HWB
44, 80%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.