Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E0CFCD
RGB
224, 207, 205
HSL
6, 23%, 84%
HSB
6, 8%, 88%
CMYK
0, 8, 8, 12
LAB
84, 6, 3
LCH
84, 7, 29
OKLCH
0.87, 0.02, 26
XYZ
64, 65, 67
LUV
84, 10, 4
HWB
6, 80%, 12%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.