Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2C7CA
RGB
226, 199, 202
HSL
353, 32%, 83%
HSB
353, 12%, 89%
CMYK
0, 12, 11, 11
LAB
83, 10, 2
LCH
83, 10, 12
OKLCH
0.85, 0.03, 10
XYZ
62, 61, 64
LUV
83, 16, 1
HWB
353, 78%, 11%
Pantone
4995 C
Harmonies
Shades & tints
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