Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2C8D3
RGB
226, 200, 211
HSL
335, 31%, 84%
HSB
335, 12%, 89%
CMYK
0, 12, 7, 11
LAB
83, 11, -2
LCH
83, 11, 350
OKLCH
0.86, 0.03, 350
XYZ
64, 62, 70
LUV
83, 15, -5
HWB
335, 78%, 11%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.