Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2D4EB
RGB
226, 212, 235
HSL
277, 37%, 88%
HSB
277, 10%, 92%
CMYK
4, 10, 0, 8
LAB
87, 8, -10
LCH
87, 12, 310
OKLCH
0.89, 0.03, 312
XYZ
70, 69, 88
LUV
87, 6, -16
HWB
277, 83%, 8%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.