Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2DCED
RGB
226, 220, 237
HSL
261, 32%, 90%
HSB
261, 7%, 93%
CMYK
5, 7, 0, 7
LAB
89, 4, -8
LCH
89, 9, 300
OKLCH
0.90, 0.02, 302
XYZ
72, 73, 90
LUV
89, 2, -13
HWB
261, 86%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.