Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2DCF8
RGB
226, 220, 248
HSL
253, 67%, 92%
HSB
253, 11%, 97%
CMYK
9, 11, 0, 3
LAB
89, 6, -13
LCH
89, 14, 295
OKLCH
0.91, 0.04, 295
XYZ
74, 74, 99
LUV
89, 2, -21
HWB
253, 86%, 3%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.