Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2DDC5
RGB
226, 221, 197
HSL
50, 33%, 83%
HSB
50, 13%, 89%
CMYK
0, 2, 13, 11
LAB
88, -1, 12
LCH
88, 13, 96
OKLCH
0.90, 0.03, 97
XYZ
67, 72, 63
LUV
88, 4, 19
HWB
50, 77%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.