Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E3DED3
RGB
227, 222, 211
HSL
41, 22%, 86%
HSB
41, 7%, 89%
CMYK
0, 2, 7, 11
LAB
89, 0, 6
LCH
89, 6, 87
OKLCH
0.90, 0.02, 86
XYZ
70, 73, 72
LUV
89, 4, 9
HWB
41, 83%, 11%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.