Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4C8CB
RGB
228, 200, 203
HSL
354, 34%, 84%
HSB
354, 12%, 89%
CMYK
0, 12, 11, 11
LAB
83, 11, 2
LCH
83, 11, 12
OKLCH
0.86, 0.03, 10
XYZ
63, 62, 65
LUV
83, 16, 1
HWB
354, 78%, 11%
Pantone
4995 C
Harmonies
Shades & tints
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