Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4CBDA
RGB
228, 203, 218
HSL
324, 32%, 85%
HSB
324, 11%, 89%
CMYK
0, 11, 4, 11
LAB
84, 11, -4
LCH
84, 12, 339
OKLCH
0.87, 0.03, 341
XYZ
66, 64, 75
LUV
84, 14, -8
HWB
324, 80%, 11%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.