Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4E0C8
RGB
228, 224, 200
HSL
51, 34%, 84%
HSB
51, 12%, 89%
CMYK
0, 2, 12, 11
LAB
89, -2, 12
LCH
89, 12, 97
OKLCH
0.90, 0.03, 99
XYZ
69, 74, 65
LUV
89, 4, 19
HWB
51, 78%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.