Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E5D3CA
RGB
229, 211, 202
HSL
20, 34%, 85%
HSB
20, 12%, 90%
CMYK
0, 8, 12, 10
LAB
86, 5, 7
LCH
86, 9, 52
OKLCH
0.88, 0.02, 48
XYZ
66, 68, 65
LUV
86, 11, 9
HWB
20, 79%, 10%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.