Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E5E9CD
RGB
229, 233, 205
HSL
69, 39%, 86%
HSB
69, 12%, 91%
CMYK
2, 0, 12, 9
LAB
91, -5, 13
LCH
91, 14, 110
OKLCH
0.92, 0.04, 114
XYZ
72, 79, 69
LUV
91, -1, 21
HWB
69, 80%, 9%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.