Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6DBD4
RGB
230, 219, 212
HSL
23, 26%, 87%
HSB
23, 8%, 90%
CMYK
0, 5, 8, 10
LAB
88, 3, 5
LCH
88, 6, 58
OKLCH
0.90, 0.02, 55
XYZ
70, 72, 73
LUV
88, 7, 7
HWB
23, 83%, 10%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.