Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6DFF2
RGB
230, 223, 242
HSL
262, 42%, 91%
HSB
262, 8%, 95%
CMYK
5, 8, 0, 5
LAB
90, 5, -8
LCH
90, 10, 301
OKLCH
0.91, 0.03, 303
XYZ
75, 76, 95
LUV
90, 3, -14
HWB
262, 87%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.