Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6EFDA
RGB
230, 239, 218
HSL
86, 40%, 90%
HSB
86, 9%, 94%
CMYK
4, 0, 9, 6
LAB
93, -6, 9
LCH
93, 11, 123
OKLCH
0.94, 0.03, 126
XYZ
76, 84, 78
LUV
93, -4, 15
HWB
86, 85%, 6%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.