Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6F3FF
RGB
230, 243, 255
HSL
209, 100%, 95%
HSB
209, 10%, 100%
CMYK
10, 5, 0, 0
LAB
95, -3, -7
LCH
95, 8, 250
OKLCH
0.96, 0.02, 246
XYZ
83, 88, 107
LUV
95, -8, -11
HWB
209, 90%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.