Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4EEFD
RGB
244, 238, 253
HSL
264, 79%, 96%
HSB
264, 6%, 99%
CMYK
4, 6, 0, 1
LAB
95, 4, -7
LCH
95, 8, 302
OKLCH
0.96, 0.02, 304
XYZ
86, 87, 105
LUV
95, 2, -11
HWB
264, 93%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.