Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6FAEC
RGB
230, 250, 236
HSL
138, 67%, 94%
HSB
138, 8%, 98%
CMYK
8, 0, 6, 2
LAB
97, -9, 4
LCH
97, 10, 153
OKLCH
0.97, 0.03, 155
XYZ
82, 91, 93
LUV
97, -10, 8
HWB
138, 90%, 2%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.