Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7D0BB
RGB
231, 208, 187
HSL
29, 48%, 82%
HSB
29, 19%, 91%
CMYK
0, 10, 19, 9
LAB
85, 6, 14
LCH
85, 15, 67
OKLCH
0.87, 0.04, 65
XYZ
64, 66, 56
LUV
85, 15, 19
HWB
29, 73%, 9%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.