Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7DAC2
RGB
231, 218, 194
HSL
39, 44%, 83%
HSB
39, 16%, 91%
CMYK
0, 6, 16, 9
LAB
88, 2, 14
LCH
88, 14, 83
OKLCH
0.89, 0.04, 83
XYZ
68, 71, 61
LUV
88, 9, 20
HWB
39, 76%, 9%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.