Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7DFC4
RGB
231, 223, 196
HSL
46, 42%, 84%
HSB
46, 15%, 91%
CMYK
0, 3, 15, 9
LAB
89, 0, 14
LCH
89, 14, 92
OKLCH
0.90, 0.04, 93
XYZ
69, 74, 63
LUV
89, 6, 21
HWB
46, 77%, 9%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.