Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7DFE2
RGB
231, 223, 226
HSL
338, 14%, 89%
HSB
338, 3%, 91%
CMYK
0, 3, 2, 9
LAB
90, 3, 0
LCH
90, 3, 352
OKLCH
0.91, 0.01, 352
XYZ
73, 75, 83
LUV
90, 4, -1
HWB
338, 87%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.