Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7E2E7
RGB
231, 226, 231
HSL
300, 9%, 90%
HSB
300, 2%, 91%
CMYK
0, 2, 0, 9
LAB
90, 2, -2
LCH
90, 3, 323
OKLCH
0.92, 0.01, 326
XYZ
75, 77, 87
LUV
90, 3, -3
HWB
300, 89%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.