Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7ECEF
RGB
231, 236, 239
HSL
202, 20%, 92%
HSB
202, 3%, 94%
CMYK
3, 1, 0, 6
LAB
93, -1, -2
LCH
93, 2, 237
OKLCH
0.94, 0.01, 234
XYZ
79, 83, 94
LUV
93, -3, -3
HWB
202, 91%, 6%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.