Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFEAE7
RGB
239, 234, 231
HSL
22, 20%, 92%
HSB
22, 3%, 94%
CMYK
0, 2, 3, 6
LAB
93, 1, 2
LCH
93, 2, 57
OKLCH
0.94, 0.01, 53
XYZ
79, 83, 87
LUV
93, 3, 3
HWB
22, 91%, 6%
Pantone
663 C
Harmonies
Shades & tints
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