Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
E83602
RGB
232, 54, 2
HSL
14, 98%, 46%
HSB
14, 99%, 91%
CMYK
0, 77, 99, 9
LAB
53, 67, 65
LCH
53, 93, 44
OKLCH
0.61, 0.22, 34
XYZ
35, 20, 2
LUV
53, 145, 40
HWB
14, 1%, 9%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.