Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E8D3EB
RGB
232, 211, 235
HSL
293, 38%, 87%
HSB
293, 10%, 92%
CMYK
1, 10, 0, 8
LAB
87, 11, -9
LCH
87, 14, 320
OKLCH
0.89, 0.04, 322
XYZ
72, 70, 88
LUV
87, 10, -16
HWB
293, 83%, 8%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.