Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9CBCC
RGB
233, 203, 204
HSL
358, 41%, 85%
HSB
358, 13%, 91%
CMYK
0, 13, 12, 9
LAB
84, 11, 4
LCH
84, 12, 18
OKLCH
0.87, 0.03, 16
XYZ
66, 64, 66
LUV
84, 18, 3
HWB
358, 80%, 9%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.