Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9CBCF
RGB
233, 203, 207
HSL
352, 41%, 85%
HSB
352, 13%, 91%
CMYK
0, 13, 11, 9
LAB
84, 11, 2
LCH
84, 12, 10
OKLCH
0.87, 0.03, 9
XYZ
66, 65, 68
LUV
84, 18, 1
HWB
352, 80%, 9%
Pantone
4995 C
Harmonies
Shades & tints
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