Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD4DB
RGB
234, 212, 219
HSL
341, 34%, 87%
HSB
341, 9%, 92%
CMYK
0, 9, 6, 8
LAB
87, 9, -1
LCH
87, 9, 356
OKLCH
0.89, 0.03, 356
XYZ
70, 70, 77
LUV
87, 12, -3
HWB
341, 83%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.