Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DDE4
RGB
243, 221, 228
HSL
341, 48%, 91%
HSB
341, 9%, 95%
CMYK
0, 9, 6, 5
LAB
90, 9, -1
LCH
90, 9, 356
OKLCH
0.92, 0.03, 356
XYZ
77, 76, 84
LUV
90, 12, -3
HWB
341, 87%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.