Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EADAC7
RGB
234, 218, 199
HSL
33, 45%, 85%
HSB
33, 15%, 92%
CMYK
0, 7, 15, 8
LAB
88, 3, 11
LCH
88, 12, 73
OKLCH
0.90, 0.03, 72
XYZ
69, 72, 64
LUV
88, 11, 16
HWB
33, 78%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.