Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAE2D3
RGB
234, 226, 211
HSL
39, 35%, 87%
HSB
39, 10%, 92%
CMYK
0, 3, 10, 8
LAB
90, 1, 8
LCH
90, 8, 84
OKLCH
0.92, 0.02, 83
XYZ
73, 77, 73
LUV
90, 6, 12
HWB
39, 83%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.