Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAE9EC
RGB
234, 233, 236
HSL
260, 7%, 92%
HSB
260, 1%, 93%
CMYK
1, 1, 0, 7
LAB
92, 1, -1
LCH
92, 2, 299
OKLCH
0.94, 0.00, 301
XYZ
78, 82, 91
LUV
92, 0, -2
HWB
260, 91%, 7%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.