Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EBCCC1
RGB
235, 204, 193
HSL
16, 51%, 84%
HSB
16, 18%, 92%
CMYK
0, 13, 18, 8
LAB
84, 10, 10
LCH
84, 14, 44
OKLCH
0.87, 0.04, 41
XYZ
65, 65, 59
LUV
84, 20, 12
HWB
16, 76%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.