Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EBE0DD
RGB
235, 224, 221
HSL
13, 26%, 89%
HSB
13, 6%, 92%
CMYK
0, 5, 6, 8
LAB
90, 3, 3
LCH
90, 5, 40
OKLCH
0.91, 0.01, 36
XYZ
74, 76, 79
LUV
90, 7, 4
HWB
13, 87%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.