Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECCAC6
RGB
236, 202, 198
HSL
6, 50%, 85%
HSB
6, 16%, 93%
CMYK
0, 14, 16, 7
LAB
84, 12, 7
LCH
84, 14, 29
OKLCH
0.87, 0.04, 26
XYZ
66, 64, 62
LUV
84, 21, 7
HWB
6, 78%, 7%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.