Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECCED0
RGB
236, 206, 208
HSL
356, 44%, 87%
HSB
356, 13%, 93%
CMYK
0, 13, 12, 7
LAB
85, 11, 3
LCH
85, 12, 16
OKLCH
0.88, 0.03, 13
XYZ
68, 67, 69
LUV
85, 18, 2
HWB
356, 81%, 7%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.