Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECE8FE
RGB
236, 232, 254
HSL
251, 92%, 95%
HSB
251, 9%, 100%
CMYK
7, 9, 0, 0
LAB
93, 4, -10
LCH
93, 11, 293
OKLCH
0.94, 0.03, 294
XYZ
81, 83, 105
LUV
93, 1, -17
HWB
251, 91%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.