Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EECFC5
RGB
238, 207, 197
HSL
15, 55%, 85%
HSB
15, 17%, 93%
CMYK
0, 13, 17, 7
LAB
86, 10, 9
LCH
86, 14, 42
OKLCH
0.88, 0.04, 39
XYZ
68, 67, 62
LUV
86, 19, 12
HWB
15, 77%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.